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Career Services |
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What Can I Do
With A Major In...
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Marketing |
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6
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| This field of
study focuses on understanding the activities involved in getting a
product from production to the consumer. Knowledge and techniques of
management and organization of the functions of product development,
advertising, promotion, pricing, retailing and market research are
developed. Career options are found in large and small businesses,
wholesale and retail, service providers, entertainment and
non-profit organizations |
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CAREER
POSSIBILITIES* |
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Account Representative |
Customer Service Manager |
Bank Officer |
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Marketing Director |
Promotions Director |
Sales Coordinator |
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Buyer |
Claims Adjuster |
Lobbyist |
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Special Events Planner |
Actor/Actress |
Booking Agent |
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Circulation Manager |
Sales Manager |
Telemarketer |
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Marketing Vice-President |
Insurance Agent |
Media Buyer |
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Fundraiser |
Consumer Affairs Director |
Publicity Director |
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Regional Sales Manager |
Retail Merchandiser |
Branch Manager |
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Public Opinion Surveyor |
Public Relations Director |
Advertising Account Executive |
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Development Officer |
Management Trainee |
Direct Mail Specialist |
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Advertising Copywriter |
Insurance Agent |
Wholesale Sales Representative |
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Development Manager |
Employment Interviewer |
Director of Research & Development |
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Broker |
Grant Writer |
Franchise Specialist |
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Communication Director |
Real Estate Broker |
Visual Display Artist |
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| *positions are at
various levels some of which require graduate degrees |
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| ADDITIONAL INFORMATION
SOURCES |
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Occupational Outlook Handbook
Job
Profiles.org
Careers
in Business
Wet Feet Career Profiles
Jobs in
advertising and
marketing
Public Relations Articles and Advice
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Books Available at Office of Career
Services: |
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Career Choices for Students of
Business by Career Associates
Career Opportunities in Advertising
and Public Relations by Shelly Field
Careers in Marketing by Lila
Stair and Leslie Stair
Careers in Nonprofits & Government
Agencies by WetFeet Insider Guide
Careers in Communications by
Shonan Noronha
Getting the MBA Admissions Edge
by Alan Mendonca and Matt Symonds
The Inside Track to Careers in Real
Estate
by Stan Ross
Marketing & Sales Career Directory
by Ronald Fry
Opportunities in Event Planning
Careers by Blythe Camenson
Top Careers for Business Graduates
by Checkmark Books
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Career Services
Lasell College
1844 Commonwealth Avenue • Newton, MA 02466
Tel: 617.243.2124 ~ Fax: 617.243.2380
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